Selling in a buyer’s market

It is now officially a buyer’s market here in the Los Angeles area as well as in all cities around the country. There are more sellers with their houses on the market than there are buyers looking to buy a house to buy.

Then how can you get your house sold?

It is not impossible to sell your house even in this environment. There will always be people who are ready, willing and able to buy. This market condition means your house has to stand out. There are 3 ways to make your house attractive to buyers.

1. Prepare your house to be in turnkey condition. This means, when a buyer looks at it, they feel they can just move in. In a seller’s market, you can get away with walls that need painting or ripped window screens. But now, buyers would not want a house that needs work unless they can get a great bargain on it. Make all necessary repairs, keep up with the landscape maintenance, and add potted flowers for curb appeal.

2. Set your price realistically based on what the market will bare. Forget about the neigbor that sold his house for $30,000 over listed price in 3 days. Treat every offer as a good offer. If an offer comes in low, do not be insulted by the price or terms. Don’t let your pride get in the way of making the deal work. Be ready to negotiate with a buyer as far as you can to make it work if possible.

3. Offer bonuses to the agent who sells the house. This will attract the attention of agents with qualified buyers. The incentive may give them an incentive to show your house.

If you need further advice on your particular situation, contact me.

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